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Differentiating Yourself: How to Use Emotional Intelligence in Sales

Brooks Group

Many sales leaders think the way to do this is to help their sales team sell better value or overcome objections. These are both good strategies, but the true differentiator is the sales professional and their emotional intelligence. We arranged to meet at the store. I work at [new store].” I didn’t care.

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How Emotional Intelligence Impacts Close Rates in Sales

SuperOffice

The ability to understand that comes through emotional intelligence. In this article, we’ll discuss: What emotional intelligence is. Why EQ is important for sales teams. How to teach emotional intelligence to salespeople. What is emotional intelligence (EQ)? The result?

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Winning Over Buying Groups: How to Sell to Multiple B2B Decision Makers

Brooks Group

Now, its like a packed corporate strategy meeting where every department sends a representativeeach with an opinion and veto power. Your sales professionals are no longer presenting to a few players; theyre now performing for a panel of diverse stakeholderseach with their own expectations, requirements, and priorities.

B2B 88
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The Difference Between Customer Satisfaction vs. Customer Loyalty

Brooks Group

In a world where customers can easily switch to a competitor, sales organizations that fail to meet these new expectations risk losing opportunities. Knowing how these two diverge is important for delivering effective sales training and improving long-term results. Practice paraphrasing and asking clarifying questions.

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Navigating Difficult Customer Conversations: A Framework for Sales Teams

Brooks Group

Equip Your Sales Team with Skills and Confidence Equipping your team with comprehensive sales training for high-stakes scenarios isnt merely beneficialits essential. Here are three practical sales training tips to help sales leaders develop these skills within their teams.

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Selling challenges in professional services: Sales processes and skills

Red Star Kim

What is surprising is that despite having demanding sales roles for new and existing clients, many professional services marketers have received little formal sales training. Selling challenges in professional services: Sales processes and skills. Their fee-earners are often in the same boat.

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Telephone call challenges: Emotions, data, selling and follow up

Red Star Kim

14% Responding better to telephone enquiries (and conversion) 43% Improving client service on the telephone 14% Building relationships on the telephone 29% Using the telephone to reach people proactively (initiate sales conversations) How would you assess your emotional intelligence?