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Sales and Emotional Intelligence: How to Hire Your Next Top Performer

Brooks Group

Sales and emotional intelligence go together like skiing and snow. Since the 1960s, emotional intelligence has been recognized as a critical component of both personal and professional success. But developing emotional intelligence in sales matters. What Is Emotional Intelligence?

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Differentiating Yourself: How to Use Emotional Intelligence in Sales

Brooks Group

Many sales leaders think the way to do this is to help their sales team sell better value or overcome objections. These are both good strategies, but the true differentiator is the sales professional and their emotional intelligence. They’re empathetic and highly emotionally intelligent.

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Using Emotional Intelligence to Build Trust in Your Brand

Brooks Group

Successful leaders and superior performers can combat this with well-developed emotional intelligence (EQ) skills, which enable them to work well with a wide variety of people because they can respond effectively to rapidly changing conditions in the business world.

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The Difference Between Customer Satisfaction vs. Customer Loyalty

Brooks Group

Knowing how these two diverge is important for delivering effective sales training and improving long-term results. This understanding allows sales professionals to anticipate and address future challenges, which reinforces the value of the partnership. Learn more about our IMPACT Selling ® sales training program.

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Top 11 Professional Selling Skills

Brooks Group

Successful sales careers and revenue-generating sales teams are built on the bedrock of 11 professional selling skills. They directly impact revenue generation and overall business success, so make sure your sales training addresses them.

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4 Customer Personality Types Your Sales Reps Must Be Able to Recognize

Brooks Group

Develop Emotional Intelligence Sellers should practice empathy and try to understand the prospect’s perspective and concerns, regardless of their personality type. Give your team opportunities to work on recognizing and managing their emotions as well as reading and responding to others’ emotions effectively.

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Sales Leadership: Qualities Of A Sales Leader

Brooks Group

Let’s look more closely at the qualities of effective sales leadership : Emotional Intelligence Skills Finding and hiring people with emotional intelligence can sometimes be difficult. What Are The Benefits Of Sales Training? What Are The Benefits Of Being A Sales Leader?