Strategic Account Management Association

MARCH 2, 2022

Our aspiration, I believe, should be to create a workforce that reflects the incredible diversity of our customers, our partners, our suppliers and our community. Emotional intelligence. We are all in a race to attract, develop and retain top talent for our organizations. Again, it goes back to how we connect with people.

Emotional Intelligence 400

Emotional Intelligence Innovation Suppliers Leadership 400

Account Manager Tips

OCTOBER 21, 2021

Usually our clients are more important to us than we are to them Especially if you're not a major supplier. Rebalance your communication expectations to align with your value as a supplier. Taking emotional intelligence and intuition to the next level, Never Split the Difference gives you the competitive edge in any discussion.

Key Account Management 246

Key Account Management Client Relationships Negotiation Suppliers 246

Vantage Partners

SEPTEMBER 12, 2023

The leader of self is self-aware, possessing emotional intelligence, demonstrating trustworthiness, and building one’s resilience for the turbulent voyage of leading through accelerating change. The leader of others leads teams and drives performance by communicating in ways that motivates, inspires, and builds trust.

Leadership 83

Leadership Emotional Intelligence Suppliers Stakeholders 83

Vantage Partners

SEPTEMBER 12, 2023

The leader of self is self-aware, possessing emotional intelligence, demonstrating trustworthiness, and building one’s resilience for the turbulent voyage of leading through accelerating change. The leader of others leads teams and drives performance by communicating in ways that motivates, inspires, and builds trust.

Leadership 64

Leadership Emotional Intelligence Suppliers Stakeholders 64

Account Management Skills

MARCH 2, 2021

So I think, you know, I’ve never understood clients who think that, you know, agencies are suppliers, not partners, and that we don’t need to kind of keep them in the loop on things. And it’s always produced really, really great results. Why do you think that persists? So yeah, absolutely.

Marketing 52

Marketing Account Management Meetings Media 52

Account Management Skills

MARCH 16, 2021

I think the main thing is that we’re giving them answers to questions that each of the individuals, particularly senior personnel, are frustrated about because their personnel or their suppliers, are giving them things that they know is not quite right but they don’t know why. Why does our customer buy?

Advertising 40

Advertising Decision-making Profitability Marketing 40