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The Mutual Value Engine: Fueling Sustainable Organic Growth.

Luminas Strategy

C-suite leaders focus their attention inward on process optimization and quarterly earnings, and view customer interactions as discrete events. The businesses that thrive and experience sustainable organic growth will be those that have mastered the art of co-prosperity. The alternative? appeared first on Luminas Strategy.

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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

We have seen seismic shifts in industries like events and hospitality that have been devastated by the pandemic. Organizations are already planning for this new- or next-normal hybrid model and have worked hard to elevate the needed skill sets of their commercial teams – especially strategic account managers. Five Elements of a COE.

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Captivating Event Invitation Email Examples to Boost Attendance

Nutshell

Organizing a company event can be daunting, with many parts to juggle and event requirements to arrange. A crucial component of the event management process is crafting and dispatching an event invitation email that motivates your recipients to attend. Table of Contents What is an invitation email?

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How to End a Sales Email: Closing Statements & Tips From a Quota-Carrying Salesperson

Hubspot Sales

Closing statements are your best chance to impress upon the reader that they should contact your sales team, register for your event, or take advantage of a promotional offer. Register with our promo code EZBuy2024 for event admission for two on me. Uses a promotion code to track the event registration for attribution purposes.

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29 Types of Trigger Events and How to Track Them

Hubspot Sales

That is why recognizing trigger events is key to being successful. In this article, we’ll cover what a trigger event is, why they’re important and provide examples you can apply to your own sales strategy. Broadly speaking, any industry change can be considered a trigger event and indicate a channel for making a sale.

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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

The phrase tells us to have a positive mindset and look for the good when faced with a dire, and potentially devastating, turn of events. SAMA and Boston Consulting Group partnered in May 2020 to conduct a study aimed at discovering the early changes to customer expectations for sales organizations as a result of the COVID pandemic.

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Kaizen Event Planning in 7 Simple Steps

Kainexus

Here at KaiNexus, we get the opportunity to chat with organizations across all industries and write about many different continuous improvement tools and techniques they use. Both of these observations apply to Kaizen events. Here are the seven simple steps to follow before you kick off your next event.