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Strategic Account Management Best Practices Checklist

The Chapman Group

Greater clarity on title and role within the formalized program often benefit all account managers; including the top achievers. Some organizations have also chosen the terms GAM (Global Account Manager), and CAM (Corporate Account Manager). Facilitating, leading, managing and coaching the account team.

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How to define a strong KAM Training Path

KAM With Passion

For Key Account Managers, although this representation is somewhat oversimplified, it is essentially about mastering the design and implementation of a relevant and impactful Key Account Plan and overcoming the challenges of implementation. These cover general business acumen as well as sales and negotiation skills and competencies.

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The Strategic Account Manager within a “Best-in-Class” Strategic Account Management Program

The Chapman Group

Greater clarity on title and role within the formalized program often benefit all account managers; including the top achievers. Some organizations have also chosen the terms GAM (Global Account Manager), and CAM (Corporate Account Manager). Facilitating, leading, managing and coaching the account team.

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What Sales Leaders Need to Do to Hire and Evaluate Talent More Effectively

Miller Heiman Group

When assessing sellers, sales leaders instinctively want to give them a big goal to work toward, such as becoming a global account manager, a mentor for new hires, the first one to sell new products or the first to break a record. they work with finance to customize billing to accommodate a high-value customer.

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