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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

The [GAM] program’s core mission is to form and maintain a trusted partnership with our clients that produces mutual innovation and value resulting in measurable outcomes. Here at AVI-SPL we established our GAM program to drive long-term value through strategic alignment with our most valued global clients. Three Key Learnings.

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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

Disruption Leads to Innovation. Disruption, although most times unwelcome, gives way to innovation. Could the mother of creativity and innovation, in fact, be disruption? Companies are seeking interactions with customers that bring them new insight, knowledge, ideas and innovations.

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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Director Global Account Management, Aramex. Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. By Shahaboddin Wahdatehagh, Sr. Gross profit: The goal is to improve performance year over year.

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Shifting to an outside in engagement model and mindset

Cosawi

Globalisation – Despite years of looking at accounts defined by countries, we can expect to see more and more emerging accounts in the healthcare system that are regional and global as with other industries’ strategic account models, we will be breaking boundaries.

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Strategic Account Management Best Practices Checklist

The Chapman Group

Greater clarity on title and role within the formalized program often benefit all account managers; including the top achievers. Some organizations have also chosen the terms GAM (Global Account Manager), and CAM (Corporate Account Manager).

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Why Start a (True) Key Account Management Initiative?

KAM With Passion

For all organisations, large or small, who take it seriously, practicing KAM is about developing deep and strong relationships with truly strategic customers in order to accelerate innovation and growth. As stated earlier, boosting innovation has become a key criterion for organisations with a mature KAM practice.

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3 Key Commercial Capabilities to serve customers and grow revenue

KAM With Passion

They almost always include a growth acceleration criteria as well as indicators focused on the implementation of the strategy and the pace of innovation. In terms of required skills, processes and resources, this belongs more to plain Account Management with an intensity related to the customer size.