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Director GlobalAccountManagement, Aramex. Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. When choosing strategic accounts, size should not be the exclusive criteria. Responding to Market Shifts.
Polarized attitudes towards KeyAccountManagement. True KeyAccountManagement (KAM) or Strategic AccountManagement (SAM) remains a topic that polarizes the thinking and behaviours of business leaders. KeyAccountManagement, what is it really?
That, in order to well manage their customers, companies operating in a complex environment need to develop 3 types of commercial capabilities. AccountManagement & Delivery. KeyAccountManagement. The KeyAccountManagement Capability. Complex Sales. The Complex Sales Capability.
Among the challenges was gaining visibility into various aspects of their strategic accounts, leveraging best practices from different teams, and institutionalizing processes and systems to ensure smooth operations across their international offices. This is where GlobalAccountManagement (GAM) comes into play.
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