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This process involves multiple product demonstrations, engaging with IT, procurement, and finance stakeholders, and significant customization to meet the client’s needs. Actionable Insights for KeyAccountManagers Focus on Strategic Alignment: Align your sales strategy with the enterprise’s long-term goals and initiatives.
KAM Technology & Use Cases in 2025 KAM technology plays a crucial role in supporting these best practices by providing powerful tools and features that streamline and enhance keyaccountmanagement processes. Interested in seeing a KeyAccountManagement solution to help you retain and grow key customers?
the evolving healthcare industry, pharma and bio-tech companies are now focusing on each component of market access: – Price – Channel – Stakeholders – Government agencies How do these elements apply to new types of decision makers, previously unknown to market access teams?
the evolving healthcare industry, pharma and bio-tech companies are now focusing on each component of market access: – Price. A survey conducted by Cegedim revealed that KeyAccountManagement (KAM) was the technique that procured the best results for market access strategies. – Channel.
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