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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

The [GAM] program’s core mission is to form and maintain a trusted partnership with our clients that produces mutual innovation and value resulting in measurable outcomes. Flexibility : When the global pandemic rerouted our focus, we swiftly adjusted to meet our customer needs by leveraging the power of community. million today.

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The Future of SAM – Revisited

Strategic Account Management Association

She also works on sales effectiveness and has recently done some innovative work around omni-channel excellence. He’s a global thought leader around business-model innovation, market design and disruption. Frédérick Kahn is Global Vice President of Sales at Wavelength Pharmaceuticals. Become market makers. 4 Facilitative style.

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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

Moreover, many salespeople we interviewed report that both they and their customer counterparts are often more focused, and more efficient, in virtual interactions than in face-to-face meetings. At the same time the advantages of virtual selling are rising to the fore, so too are its challenges and limitations, as seen in Figure 2.

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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

The key is to know which customers are willing, or seeking, to elevate the relationship so that you know which customer relationships to invest in — those that will not only produce better results today but will help you innovate your business sustainability into the future. Value Realization – This is where the rubber meets the road.

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KAM Leader Series: Shaping Innovative Solutions

Cosawi

Unlocking the SAM Journey Through Center of Excellence, Executive Engagement, & ABM Mastery By Dominique Côté Owner and Founder, Cosawi Disruption continues to drive innovation across industries, reshaping how businesses engage with customers. Key Takeaways • ABM must go beyond product promotion, focusing on customer needs and journey.

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SAMA releases Biannual 2021 Compensation Report

Strategic Account Management Association

The most common MBOs for SAMs measure leading indicators : account planning (77% of plans) and activity-based metrics like collaborative meetings (75%). Look for ways to drive people to innovate and demonstrate excellence. These are followed by goal attainment, growth and sustenance, and business expansion.

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4 Challenges Sales Innovators Face [+How to Navigate Them]

Hubspot Sales

Sales innovation doesn't come easy. Innovators face all kinds of challenges at every stage of their development — that's just a given. To help the sales innovators navigating the trials and tribulations of trailblazing, we've compiled a list of some common sales innovator challenges and offered some insight on how to figure them out.