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In the last three years, the same amount of reps and salesmanagers need 8 % more sales controllers; 14 % in the USA. Sales Controlling in B2B: From data to wisdom. As a consequence, in the last three years, the same amount of key account managers, sales reps and salesmanagers needed 8 % more sales controllers.
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After more than 40 years in various positions, companies and industries, salesforce, salesmanagement and management, I can say that this topic is complex also because it is linked to salary. At first glance, this seems to be a relatively simple issue. However, at a second glance, it is not quite that simple. mixed forms.
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