This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Why is keyaccountmanagement important? Well, i f you don't have keyaccountmanagement in place, you could leave money on the table, be helpless to competitor threats and put your most valuable clients at risk of defection. Keyaccountmanagement is the secret to grow revenue and customer retention.
Phil is an accountmanagement and sales professional professional with a wealth of experience and wisdom he's distilled into The Tenets of AccountManagement. These guiding principles have served Phil well and I know they will help you find success as a keyaccountmanager. Click to Tweet.
For years, KeyAccountManagement (KAM) has been confined within the walls of CRM systemsSalesforce, Microsoft Dynamics, and HubSpot. The logic was straightforward: if customer data already lives inside a CRM, why managekeyaccounts elsewhere? KeyAccountManagement is not an extension of sales.
This process involves multiple product demonstrations, engaging with IT, procurement, and finance stakeholders, and significant customization to meet the client’s needs. Actionable Insights for KeyAccountManagers Focus on Strategic Alignment: Align your sales strategy with the enterprise’s long-term goals and initiatives.
New procurement teams introduce big challenges and new opportunities into the customer relationship. My old contact has been replaced A new procurement team introduces fresh dynamics and relationships. The working environment will undoubtedly change from what you were used to with the previous procurement team.
KAM Technology & Use Cases in 2025 KAM technology plays a crucial role in supporting these best practices by providing powerful tools and features that streamline and enhance keyaccountmanagement processes. Interested in seeing a KeyAccountManagement solution to help you retain and grow key customers?
Use meeting scheduling apps 7. Use project management tools 9. Create recurring milestone meetings 11. Too many clients, not enough time Keyaccountmanagers have a lot of clients. Too many clients, not enough time Keyaccountmanagers have a lot of clients. Repurpose 6.
With the growing size of buying groups in the digital age, it is imperative to consider factors that play into the challenges and benefits of digital keyaccountmanagement. Challenges in Shifting to Digital KeyAccountManagement Shifting to Digital KeyAccountManagement also comes with its fair share of challenges.
Context and curiosity drive commerciality and pricing By exploring key themes in commerciality and entrepreneurship, we saw why risk management and anticipating return on investment (ROI) is critical when making the business case for marketing investment. Price is a major driver of profit.
Close any gaps in your solution, meet all commitments and ensure your client is satisfied. Your job as a keyaccountmanager is to deliver the kind of value that convinces your clients to stay in the loop. Your client's procurement team is involved 3 to 6 months before the end of the contract.
Some hiring managers move fast and you may not have the time to do your plan justice if you haven't at least got a draft completed. On your first day, invite your boss to a recurring meeting to discuss your 90 day plan. Here's the job description for a Senior KeyAccountManager at Amazon , advertised in July 2020.
Our target markets span large and small businesses; private, public sector and not for profit sectors; centralised and decentralised buying processes; procurement and user-led purchasing behaviour. Similarly, a KeyAccountManagement (KAM) or Account Based Marketing (ABM) approach may help.
Not project management systems, not CRM systems, but having a dedicated system to guide the agency accountmanagement team, when it comes to managing and delve developing existing client relationships. Kapta is a keyaccountmanagement platform. And Kapta is a keyaccountmanagement platform.
A learning environment that’s anything but conventional ARPEDIO was right in the middle of it all, surrounded by Strategic AccountManagement (SAM) professionals who shared our drive for success and eagerness to push boundaries and exchange game-changing ideas about the future of SAM.
Woody Allen, Annie Hall KeyAccountManagement has always been built on a foundation of intuition backed by the wisdom from innumerable conversations, and strength of human relationships. A relationship, I think, is like a shark. It has to constantly move forward or it dies. This isnt an evolution. And its happening now.
Woody Allen, Annie Hall KeyAccountManagement has always been built on a foundation of intuition backed by the wisdom from innumerable conversations, and strength of human relationships. A relationship, I think, is like a shark. It has to constantly move forward or it dies. This isnt an evolution. And its happening now.
Woody Allen, Annie Hall KeyAccountManagement has always been built on a foundation of intuition backed by the wisdom from innumerable conversations, and strength of human relationships. A relationship, I think, is like a shark. It has to constantly move forward or it dies. This isnt an evolution. And its happening now.
We organize all of the trending information in your field so you don't have to. Join 105,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content