Arpedio

AUGUST 22, 2023

Key account management best practices ← Back to blog In today’s competitive landscape, effectively managing key accounts is not just a strategy: It’s a necessity. The primary objective of this strategy is to either maintain or expand the profits derived from these key or strategic accounts.

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Key Account Management Account Management Management Onboarding 52

DemandFarm

MAY 22, 2023

Is a key account manager the same as a sales manager? Meet Anna, a diligent Sales Manager at Brilliant Solutions , a thriving software company specializing in cutting-edge automation tools. Her daily tasks revolve around driving sales, managing the sales team, and ensuring sales targets are met.

Key Account Management 52

Key Account Management Account Management Digitalization Sales Management 52

ProlifIQ

FEBRUARY 27, 2023

If you want to run a successful B2B business, it should be focused on acquiring large customers and growing the number of users or products inside those key accounts. This is typically done through something called key account management. What is Key Account Management (KAM)?

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

DemandFarm

NOVEMBER 22, 2024

Automated content management platforms, like Seismic or Highspot, recommend the right materials for each prospect, improving efficiency and relevancy. Key Account Management Automation Handling key accounts manually can be overwhelming, especially with complex client needs.

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Key Account Management CRM Account Management Sales 52

DemandFarm

JANUARY 12, 2025

Key Account Management (KAM) thrives on strong relationships, and there is no denying that. But it also demands precise account planning, strategic execution, data-driven decision-making, and seamless cross-functional collaboration. How RevOps Helps in Key Account Management?

Key Account Management 52

Key Account Management Account Management Decision-making Prioritization 52

DemandFarm

NOVEMBER 27, 2024

This cost-saving benefit is achieved by streamlining processes and eliminating inefficiencies, allowing marketing teams to allocate resources more effectively RevOps is more than just a framework—it’s the backbone of transformative business strategies like Account-Based Marketing (ABM), Product-Led Growth (PLG), and advanced sales enablement.

Artificial Intelligence 40

Artificial Intelligence Key Account Management Decision-making Account Growth 40

Account Manager Tips

JULY 9, 2020

A thoughtful 30 60 90 day plan will impress everyone you meet during the job interview process, and your new manager will breathe a huge sigh of relief, knowing you're prepared and ready to take responsibility for your own onboarding. Here's the job description for a Senior Key Account Manager at Amazon , advertised in July 2020.

Account Management 130

Account Management Management Key Account Management Stakeholders 130

Red Star Kim

MARCH 16, 2023

One way is to embed the right cross-selling and referrer management attitudes and behaviours into other programmes – for example, into campaigns, content management, networking and Key Account Management (KAM). Another cultural shift. Internal communication – Why, how and what (kimtasso.com).

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Key Account Management Onboarding Communication e-Learning 130

DemandFarm

DECEMBER 27, 2024

DemandFarm DemandFarm is purpose-built for key account managers, particularly for those who manage complex account-based sales processes. Not just that, KAMs can also see common detractors and supporters thereby helping them personalize a deal so that everyone is onboard with it.

Key Account Management 52

Key Account Management Stakeholders Sales Account Planning 52

DemandFarm

DECEMBER 27, 2024

So, how do you think sales enablement will benefit key account managers? Proper sales enablement tools will enable key account managers to effectively do upsells and cross-sells and share information on the companys happenings and improvements. Enhance onboarding for new hires? Improve win rates?

Key Account Management 40

Key Account Management Account Management Sales Onboarding 40

Red Star Kim

SEPTEMBER 26, 2023

The research team will ensure that all data and surveys are managed and integrated in central knowledge systems and integrated with CRM and performance monitoring. An allied development is those in Account Based Marketing (ABM) roles. There are 18 in the M&BD team which is 10% of the firm’s 193 total headcount.

Marketing 130

Marketing Key Account Management Account Management Artificial Intelligence 130

Red Star Kim

FEBRUARY 8, 2024

Tools include: Analysis of past clients – Often taking the major clients (on the Pareto 80:20 rule) and looking at data over the past three years or so: source, need/issue, onboarding process, satisfaction and potential fee/profit opportunity. Similarly, a Key Account Management (KAM) or Account Based Marketing (ABM) approach may help.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Red Star Kim

OCTOBER 16, 2023

There was advice for pragmatic solutions: from starting small (focus on a few key relationships, concentrate on “field of play”, Key Account Management (KAM) programmes), preparing relationship maps, scraping data from email threads and reverse engineering successful relationships.

Management 130

Management Onboarding Emotional Intelligence Communication 130

ProlifIQ

MARCH 30, 2023

Strategic account management requires consistent engagement and dialogue to confirm this Decide which decision-makers the team needs to engage Key Account Management Schedule meetings with your champions, walk them through the value they’ve gained from your partnership, and outline the next steps to help get a meeting with other DMs.

Account Planning 98

Account Planning Key Account Management Account Management Stakeholders 98

DemandFarm

JUNE 3, 2024

As turbulent socioeconomic factors continue to put revenue forecasts at risk, B2B organizations are looking inward to strengthen the strongest player in their arsenal – their strategic accounts. Technology is no longer a nice-to-have to boost the performance of your strategic accounts. vs DemandFarm Pricing Pricing model.

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Account Planning Key Account Management Account Management Onboarding 52

Jermaine Edwards

APRIL 16, 2020

Getting our customers onboard quickly with new thinking and not getting stuck in a place of fear. Below are examples of challenges we’ve been working with our customers on. We don’t have robust enough financial systems to get cash in faster to the business. Poor internal and global customer collaboration.

Computers and Electronics 130

Computers and Electronics Supply Chain Telecommunications Financial Services 130

ProlifIQ

OCTOBER 4, 2023

Should you sell software, how fast are teams trained and onboarded? What are the different components of how to build an account management strategy? The five key processes in Key Account Management (KAM) are: a. What are the 4 pillars of Key Account Management?

Account Management 52

Account Management Management Account Planning Key Account Management 52

KAMCast

OCTOBER 27, 2021

You will have your own processes and ways of engaging with accounts and onboarding new customers, and it’s always nice to hear how other people work to then decide if there are any great ideas, new or otherwise, that could enhance our account management approach.

Account Management 40

Account Management Key Account Management Onboarding Account Growth 40

Brooks Group

MARCH 6, 2023

Recruiting, Hiring, and Onboarding Responsible for building their own staff, sales managers hold many roles, including hiring, interviewing, offering jobs, and mentoring new hires. What Are the Key Account Management Skills? They should also screen potential candidates for previous mentorship experiences.

Sales Management 52

Sales Management Management Suppliers Sales 52

OnStrategyHQ

JULY 8, 2022

We keep employees long-term, which helps create a quality product instead of constantly onboarding and offboarding.?. The team will strengthen this through key account management and CRM institutionalization. We respond fast when faced with adversity, roadblocks, or challenges in construction. Employee longevity. ?We

Insurance 52

Insurance Logistics Construction Manufacturing 52

DemandFarm

AUGUST 13, 2024

Key Account Management Software Data Enrichment Sales Forecasting Key Account Management Software What it is: Key Account Management (KAM) software is designed to help sales teams manage and nurture relationships with their most important clients, also known as key accounts.

Key Account Management 40

Key Account Management Sales Decision-making Software 40

SmartKarrot

AUGUST 31, 2023

While every company intends to grab more business from existing clients, the key account management playbook can help streamline these efforts. What is Key Account Management? With key account management, companies can pay attention to their important existing clients.

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Key Account Management Account Management Management Digitalization 10

Account Management Skills

AUGUST 24, 2021

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. Kapta is a key account management platform. And Kapta is a key account management platform.

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Account Management Management Account Planning Co-Creation 98

Arpedio

MAY 23, 2023

It can be provided by internal sales managers or external sales coaches who are experienced in sales and possess coaching expertise. This functionality not only supports sales coaching efforts but also facilitates faster onboarding of new employees. Start by centralizing your account and stakeholder data in Salesforce!

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Sales Account Management Stakeholders CRM 52

SmartKarrot

OCTOBER 13, 2023

Onboarding is an underlying phase in the customer journey, setting the tone for the entire lifecycle of the customer-product relationship. Data from industry studies supports this- the Harvard Business Review underscores the financial implications of effective onboarding. Tailor your onboarding approach to meet these specific needs.

Onboarding 10

Onboarding Key Account Management Stakeholders Account Management 10

DemandFarm

OCTOBER 8, 2024

Closing the Sale with the Right Customer Once you’ve identified a good fit, the final stage is about closing the sale by providing the necessary details and smoothly onboarding the customer. Key Account Management (KAM) tools are crucial in managing and nurturing important client relationships.

Client Relationships 40

Client Relationships Decision-making Stakeholders Onboarding 40

SmartKarrot

DECEMBER 1, 2022

Drive aggressive product adoption and account expansion by attaining a deep understanding of client needs and opportunities for upsells. Strengthen and expand relationships with executive decision-makers and key stakeholders at many of the largest strategic accounts. Ensure effective engagement with established partners.

Customer Success 19

Customer Success Client Onboarding Onboarding Key Account Management 19

SmartKarrot

MAY 17, 2022

Delivering impactful and insightful QBR sessions with your key accounts. Managing customer reporting & analysis. Owning overall relationships with large-scale Enterprise clients, which includes: increasing adoption, ensuring retention, driving growth and satisfaction.

Customer Success 19

Customer Success Key Account Management Stakeholders Negotiation 19

SmartKarrot

MARCH 7, 2024

In the ever-evolving landscape of customer success and key account management, the significance of relationship building remains paramount. As a seasoned Customer Success Manager (CSM), I have navigated through the intricacies of client interactions and gleaned insights that I believe are essential for success in this field.

Key Account Management 10

Key Account Management Client Relationships Account Management Stakeholders 10

SmartKarrot

NOVEMBER 11, 2020

Develop effective customer success programs to ensure successful onboarding, adoption, retention, and revenue growth. Serve as the technical point of contact for new Enterprise and Professional account setups.

Customer Success 10

Customer Success Onboarding Key Account Management Internet 10

SmartKarrot

APRIL 15, 2021

Apply here: [link] Role: Senior Customer Success Manager – EMEA Location: London, England, United Kingdom Organization: Qumulo As a Senior Customer Success Manager, you will own the ultimate success of Qumulo customers including customer onboarding, implementation, retention and renewal.

Customer Success 10

Customer Success Onboarding Key Account Management Facilitation 10

SmartKarrot

JANUARY 25, 2021

Work across the organization as the customer’s champion to advocate for their needs and ensure company alignment in support of the existing account base. Develop Customer Success assets and methods, and work with the Key Account Managers from Sales to create new or refine existing onboarding materials.

Customer Success 10

Customer Success Value Proposition Key Account Management Onboarding 10

SmartKarrot

OCTOBER 28, 2022

This approach is called strategic account management for enterprises (also known as key account management). The Responsibility of Strategic Account Manager. To prevent churn or the gradual loss of consumers, account managers must strive to deliver exceptional service and guarantee buyer success.

Account Management 10

Account Management Management Key Account Management Decision-making 10

SmartKarrot

MAY 5, 2020

Apply here: [link] Role: Customer Success Manager Location: Atlanta, US Organization: SalesLoft In this role, your main priority is to drive ROI as quickly as possible for your customer base.

Customer Success 10

Customer Success Energy and Utilities Key Account Management Onboarding 10

SmartKarrot

AUGUST 11, 2020

Role: Customer Success Manager Location: Chicago, IL, US Organization: Box In this role, You will be working with new and existing Mid-Market customers to ensure that they are supremely successful with and delighted by Box. You will be responsible for effective onboarding of customers, build high customer satisfaction.

Customer Success 10

Customer Success Key Account Management Account Growth Leadership 10

SmartKarrot

DECEMBER 14, 2020

Maintain accurate customer information in relevant systems and trackers with key details relating to our customers’ use of Legatics. Work closely with the Business Development and Engagement teams to run efficient and effective handover and onboarding.

Customer Success 10

Customer Success Customer Experience Key Account Management Account Management 10

SmartKarrot

NOVEMBER 30, 2023

Implement Risk Mitigation Strategies Pragya emphasized the need for a seamless onboarding process, acknowledging that onboarding is a critical phase for building a strong client relationship. Proactive onboarding, where the customer success team takes the lead, increases the likelihood of client retention.

Management 10

Management Stakeholders Value Proposition Onboarding 10