Strategic Account Management Association

DECEMBER 3, 2020

As conveners of the largest community in the world dedicated to strategic and key account management, one of SAMA’s foundational purposes is to help our community both adapt to what’s happening right now and prepare for what may happen next. At the 2020 SAMA Annual Conference (held virtually Nov.

Co-Creation 987

Co-Creation Value Proposition Account Management Suppliers 987

Red Star Kim

JUNE 15, 2023

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. Used for building lists with over 300 search criteria.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Account Manager Tips

JUNE 29, 2021

Your job as a key account manager is to deliver the kind of value that convinces your clients to stay in the loop. Shareholders and board/directors value growth, costs, profit and cashflow. Provide Value Reports that present measurable shareholder and stakeholder value. Stakeholders value business improvement.

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246

KAMCast

FEBRUARY 18, 2021

FIND OUT MORE ABOUT MY GUEST: MICHAEL DODD Michael is a Communication Specialist focussing on training clients to sharpen their skills in how to deal with tough questions from prospects, customers, staff, shareholders and the media.

Shareholders 98

Shareholders Media Account Management Communication 98

Brightbridge Consulting

JUNE 12, 2019

Key Account Management: Skills Development: Flint Group. Group workshops and individual coaching for experienced senior key account leaders, commercial and technical managers. Coaching sessions between workshops have concentrated on embedding appropriate approaches and addressing market challenges.

Shareholders 52

Shareholders Suppliers Key Account Management Value Proposition 52

KAMCast

JUNE 10, 2021

It’s long been acknowledged that happy and engaged teams lead to happy and engaged customers which ultimately create happy and engaged shareholders. What choices have you made in the way you and your teams engage on your key account management mission? Employee engagement is not a new thing.

Shareholders 52

Shareholders Account Management Key Account Management Information Technology 52

QYMATIX

JANUARY 16, 2023

Sales leaders need well-thought, modern metrics to make informed decisions about their Key Account Managers and customers. Choosing the right set of sales KPI helps a manager in B2B to cut through the noise and see the actionable indicator they need. What are common KPI best practices in B2B Sales?

B2B 40

B2B Sales Management Sales Analytics Management 40