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Ten insights on the future of SAM

Strategic Account Management Association

As conveners of the largest community in the world dedicated to strategic and key account management, one of SAMA’s foundational purposes is to help our community both adapt to what’s happening right now and prepare for what may happen next. Sales and account management – no longer an expense but an investment. Want more?

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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. The pandemic has presented an opportunity to reflect on what matters most in our personal and professional lives. The pandemic has presented an opportunity to reflect on what matters most in our personal and professional lives.

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How to Create Powerful Executive Level Presentations [+ Template]

Account Manager Tips

How many times have you been in a presentation and drifted into a daydream? Don't let that happen to your presentations. Executive level presentation framework in 22 minutes Introduction (2 minutes). Again choose a single data set that reflects the objectives of your presentation. We've all been there. The report.

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The Best Way to Prepare for an Executive Presentation [+ Checklist]

Account Manager Tips

Imagine you're at the front of a boardroom about to make a presentation. Make your first impression count The goal of any executive level presentation is to make sure everyone immediately feels this will be time well spent. No pressure, but it's something I always have in the back of my mind when I present to senior executives.

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What suppliers can do mid-contract to future-proof their negotiations

Strategic Account Management Association

This is usually where an oversight role — like that of a strategic account manager, who’s responsible for the overall corporate relationship with the customer — can be helpful to coordinate everything from start to finish. Step 2: Manage expectations. Therefore, you should manage your client’s expectations at all times.

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21 Brilliant Calendar & Schedule Management Tips

Account Manager Tips

When it comes to managing my time, sometimes it feels like I'm losing the battle, the war and maybe even the will to live. So I decided to share my favourite calendar management tips. Calendar management tools like Dotcal offer great free versions for scheduling meetings and integrations with Outlook, Gmail and more.

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What is Key Account Management? (It’s Not What You Think)

Account Manager Tips

Definition of key account management. If you're not sure what key account management is, don't worry, you're not alone. Before we get to that, let me explain how key account management became a business strategy. Key account managers kept them. Has access to middle-management Business Consultant. Burnett, K.