Customer Think

AUGUST 14, 2021

For instance, according to a post-pandemic survey published by Salesforce, more than two-thirds of consumers expect brands to understand their unique needs and expectations, and 91% […]. There’s no doubt personalization is a critical part of the modern-day customer experience.

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Publishing Customer Experience Digitalization Marketing 137

Customer Think

JUNE 30, 2021

Web design is a variable that changes as fast, if not faster than we can get our latest creation published! In just the past twelve months, digital adoption has expanded five to ten times faster than was expected, thanks to the pandemic and lockdowns.

Publishing 137

Publishing Digitalization Marketing 137

Nutshell

OCTOBER 19, 2020

This process starts with publishing content on your site based around strategic keywords, having potential customers find your content by searching for those keywords, and then converting those visitors into leads. . To drive more B2B leads, I recommend publishing content that answers basic questions.

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Publishing B2B Small Business Manufacturing 134

Customer Think

JANUARY 4, 2022

Learning what the competitors are publishing is a vital step to achieving that quintessential objective. A marketer’s goal is to create unique and engaging content that resonates with the target audience. Let’s understand how you can use the following quick and easy steps to research and analyze competitive content.

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Publishing Digitalization Marketing 128

Customer Think

JULY 13, 2021

Within the last few weeks, two research reports have been published that provide several important insights about how marketers are managing content-related activities and processes. One report is by the Content Marketing Institute ("CMI"), and.

Management 122

Management Publishing Marketing Digitalization 122

The Center for Sales Strategy

MARCH 17, 2021

You can stream it now to hear their insight, advice, and initial thoughts after analyzing the data that was just published. In this episode, Dani Buckley, Isha Bell, and Emily Hartzell of LeadG2 join Matt Sunshine as they discuss the data from the Media Sales Report surrounding the analysis of the sales enablement information.

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Media Sales Publishing 126

Account Manager Tips

MARCH 23, 2021

A 2004 study published in Science Direct by Ivens and Pardo examines the factors that drive key account relationships - and those that don't. A 2002 study by Homburg, Workman published in the Journal of Marketing on designing a key account management approach. A Configurational Perspective on Account Management.

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Co-Creation Key Account Management Account Management Suppliers 227

Customer Think

MARCH 9, 2023

In 2021, The B2B Institute, a think tank supported by LinkedIn, published a report featuring several papers authored by researchers with the Ehrenberg-Bass Institute for Marketing Science. One of the papers was written by Professor John Dawes, the A.

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Publishing B2B Marketing Digitalization 119

The Center for Sales Strategy

FEBRUARY 8, 2021

You can stream it now to hear their insight, advice, and initial thoughts after analyzing the data that was just published. Trey Morris, VP Senior Consultant at The Center for Sales Strategy, joined Matt Sunshine on the second episode of the season to analyze the data around the effects of COVID-19 and its impact on the media sales industry.

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Media Publishing Sales 124

Customer Think

DECEMBER 4, 2022

According to data published by the NFIB, one-third of small businesses report that the fourth quarter is their most profitable. Photo by Christian Velitchkov on Unsplash Companies around the world strengthen their email marketing during the holidays. Not only is there amplified potential but also, it’s the most competitive season.

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Publishing Small Business Profitability Marketing 119

Customer Think

JANUARY 16, 2022

To do it well, businesses have to think about how to create a good content strategy, research which keywords to include to rank better, craft engaging posts, and, most importantly, publish […].

Publishing 119

Publishing Small Business Digitalization Marketing 119

Hubspot Sales

OCTOBER 19, 2021

Publish a statement: Within 30 days of filing the DBA, you’ll need to publish a notice in a local newspaper. File an affidavit of publication: Within 30 days of the final published notice, you’ll need to file an affidavit of publication with a city or county office. Be sure to follow the publication regulations here.

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Publishing Shareholders Small Business Banking 128

Hubspot Sales

APRIL 2, 2024

Live vs. Pre-Recorded Social Selling Videos There are really three categories of social selling videos that you might publish online: live, pre-recorded, and produced. Finding Your Groove With Frequency Some people publish social selling videos every day, others once a week, or at different frequencies. Content length. Content length.

Publishing 119

Publishing Media Decision-making Marketing 119

The Center for Sales Strategy

DECEMBER 22, 2022

We believe that talent + training + tactics = performance , and today we are bringing you a recap of the most popular blog posts we've published in 2022 on all things talent. Check out these top articles on sales talent from 2022 and let them kickstart your 2023 sales strategy.

Publishing 20

Publishing Sales 20

Customer Think

AUGUST 6, 2021

This week I came across a new survey published by FlexJobs that revealed 48% of unemployed job seekers are frustrated in their job search because they are not finding the right jobs to apply to. That survey also showed that 47% are actively looking outside their current career to find employment, 85% are willing to […].

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Publishing 115

Customer Think

JANUARY 10, 2023

When Dale Carnegie published How to Win Friends and Influence People in 1937 he laid the foundation for sales thinking that continues today: find folks with a need, get into a relationship, and tell them about the features, functions, and benefits of your solution in a way that induces them to buy it. But it’s […].

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Publishing Sales 115

The Center for Sales Strategy

DECEMBER 20, 2022

With all the 2023 business predictions being published, there’s no sign that these changes and challenges will slow down. You’ve (almost) made it through 2022, and a New Year is upon us. Over the past few years, businesses have undergone many unforeseen challenges and changes.

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Publishing Organization Sales 115

Customer Think

NOVEMBER 17, 2022

I published my first thought piece on CustomerThink.com back in April 2017, over 5 years ago. I was lucky enough to be asked to become a regular article writer and adviser later in 2018. As we draw towards the end of a turbulent year in the UK, I thought I’d reflect on my messages over […].

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Customer Experience Publishing Leadership 111

Customer Think

APRIL 25, 2023

As you probably know, I published my book Winning Customer Centricity a few years ago. I’d like to start this post with a story about some great leaders I had the privilege to know and work with. And being the customer centric champion that I am, I wanted to ensure that people could buy it […]

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Leadership Publishing 111

Red Star Kim

JANUARY 3, 2023

Change management 20 insights on change management processes and communication (kimtasso.com).

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Leadership Publishing Management Communication 130

The Center for Sales Strategy

DECEMBER 21, 2022

While many are enjoying this special holiday with family and friends, we're bringing you a recap of the most popular posts we've published in 2022. We've searched for the most popular blogs of 2022, and we've curated these lists that will publish each day this week to bring you some of the most informative content from the year.

Sales Leadership 18

Sales Leadership Leadership Publishing Sales 18

Hubspot Sales

MARCH 7, 2023

Which is why Fitzek encourages RevOps leaders to publish what you plan to accomplish in a given quarter — as well as what you won't be doing. She says, "It's just as important to publish what your team won't be doing as it is to publish what you will be doing.

Publishing 122

Publishing Customer Experience e-Learning Software 122

The Center for Sales Strategy

DECEMBER 29, 2022

While many are enjoying this special holiday with family and friends, we're bringing you a recap of the most popular posts we've published in 2022. We've searched for the most popular blogs of 2022, and we've curated these lists that will publish each day this week to bring you some of the most informative content from the year.

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Publishing Sales 93

The Center for Sales Strategy

MARCH 14, 2024

In this episode, we’re continuing our exploration of the recently published Media Sales Report by looking at what sellers and managers say about their company’s marketing strategy. Here to help Matt investigate why so many are dissatisfied with their organization’s current marketing plan is Dani Buckley, VP/General Manager at LeadG2.

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Media Marketing Publishing Sales 98

Hubspot Sales

JANUARY 21, 2021

She maintains active LinkedIn and Twitter presences and publishes a stream of high-quality, longer-form content through the SalesLatitude blog. He also produces and hosts TheAlignmentPodcast.com and publishes blog content through his website.

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Sales Publishing Leadership B2B 136

Upland

DECEMBER 14, 2021

Similarly, on the opportunity side, an organization might set Altify to push an alert to Slack every time someone publishes an insight map or creates an opportunity that’s over $200,000. Save Slack messages in Altify to maintain a book of record.

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Account Planning Account Management Publishing Organization 195

Force Management

FEBRUARY 1, 2024

We recently started publishing two episodes per week , so there's even more great lessons in leadership to dig in to! These leaders have spearheaded culture transformations and spurred massive growth at some of the most influential sales organizations of our time.

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Publishing Leadership Organization Sales 93

Customer Think

MAY 16, 2023

Article originally published on ECXO If Continual Service Improvement were the Mind than surely Closing The Loop would be the Heart. Whereas Continual Service Improvement can be considered a numbers driven logical exercise, Closing the Loop is rooted in empathy, emotions and experience.

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Publishing 93

Hubspot Sales

JUNE 2, 2022

A 2021 study published in The Journal of Business and Industrial Marketing identified customer engagement as one of the four key elements sales managers need to cover to maximize their teams' productivity. Getting your team to actively embrace one of these platforms can involve a fair amount of training and some serious growing pains.

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CRM Publishing Facilitation Management 130

The Center for Sales Strategy

APRIL 6, 2023

A national study published in the Harvard Business Review recommends at least six approaches. So, what is the line between persistent and pest when it comes to securing appointments? Three calls? After six approaches are when 90% of appointments are set. So, how many salespeople make six approaches?

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Publishing Sales 92

Mike Kunkle

AUGUST 19, 2024

[This post was originally published here , in my Sales Enablement Straight Talk newsletter] Today, I want to delve into the nuances of the systems that support the Building Blocks of Sales Enablement framework.

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Sales Sales Training Onboarding Sales Management 269

Hubspot Sales

NOVEMBER 18, 2020

There's value in having a single sales platform that can automate communication, manage contacts, prioritize activities, capture and distill data, surface insights, publish reports, and more. Editor's note: This post was originally published in August 2017 and has been updated for comprehensiveness.

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CRM Sales Publishing Decision-making 133

Customer Think

JULY 3, 2024

The need to create content that will appeal to individual business decision-makers at every stage of their buying process, to publish content in multiple formats, and to publish new content frequently have combined to strain the […]

Leadership 69

Leadership Publishing B2B Marketing 69

Hubspot Sales

NOVEMBER 15, 2021

Joining the publishing world is surprisingly feasible (and profitable) with eBooks. There isn't much of a catch — self-publishing websites such as Amazon KDP and Smashwords take a small commission on every sale in return for hosting and advertising your work. eBook Writer. Have you ever dreamed of writing a book someday?

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eCommerce Profitability Publishing Sales 122

Force Management

OCTOBER 3, 2024

We publish two episodes per week, sharing lessons for sales leaders at all stages of their careers. We even get a special one-on-one episode from our hosts on the topic of sales kickoffs , how important they are to teambuilding and alignment, and how to get the most value out of them as a leader.

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Publishing Sales 88

Red Star Kim

MAY 11, 2023

Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. Also, “ Understanding brands” by Peter Cheverton is accessible and was published by The Sunday Times. It’s interesting to see how brand management has developed.

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Management Co-Creation Publishing Leadership 130

Force Management

JULY 4, 2024

We publish two episodes per week, sharing lessons for leaders at all stages of their careers. From the transformative power of knowing your purpose to navigating new and untapped markets, these conversations provide insight and inspiration that could help you transform your approach to reach even greater success.

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Leadership Publishing Organization Marketing 82