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Understanding Sales Process, Methodology, and Competencies

Mike Kunkle

For example, a salesperson who has strong relationship-building skills – especially trust-building – will likely be more successful in any sales environment, whether they are using Challenger, SPIN, Customer-Centric Selling, Value Selling, or my Modern Sales Foundations methodology.

Sales 249
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8 Essential Sales Negotiation Skills

Brooks Group

Successful sales professionals must be able to negotiate like Buffett, particularly in complex B2B sales environments. Sales professionals in every industry face intense competition, changing customer demands, and pricing pressures. It’s also known as value-added selling or consultative selling.

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Understanding Sales Process, Methodology, and Competencies

Mike Kunkle

For example, a salesperson who has strong relationship-building skills – especially trust-building – will likely be more successful in any sales environment, whether they are using Challenger, SPIN, Customer-Centric Selling, Value Selling, or my Modern Sales Foundations methodology.

Sales 130
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65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

DemandFarm

SPIN Selling SPIN Selling is a consultative sales methodology developed by Neil Rackham, which focuses on identifying the customer’s situation, problems, implications, and needs.

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How complex is your complex sale? An analogy with Judo belts

KAM With Passion

Why assessing the degree of complexity of sales correctly matters. One might think that assessing the degree of complexity of a single sale situation or of a company’s sales environment is an exercise for consultants and scholars. But does this apparently “intellectual” exercise really matter to a company or sales leader?