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Ten insights on the future of SAM

Strategic Account Management Association

Sales and account management – no longer an expense but an investment. While firms once viewed sales as an expense, in this environment it’s clearly an investment. SAM will become (if it isn’t already) the standard bearer for all sales. O’Leary’s advice: Projects with the best “story” will be funded and resourced first.

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Strategic account managers (and their bosses) deserve better decision-making tools

Strategic Account Management Association

To be sure, a sales leader or SAM manager will have responsibilities beyond revenue. Average tenure for sales execs has dropped from 26 months to just 19. Gartner reports that 58 percent of sales executives struggle to complete assigned tasks. Because most sales professionals hate their CRM system. The solution.

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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

In business, it has created an opportunity to reflect on how companies are managing customers, and it has given customers a window of opportunity to re-evaluate their supplier relationships to determine which partnerships are truly valuable. We’re seeing it first hand. The ecosystem: When creating value, think outside your own business.

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Procurement & Sales: A Complex Relationship

Strategic Account Management Association

The relationship between procurement and sales teams has always been something of a power struggle. Here, Harvey Dunham and Christopher Jensen of the Strategic Account Management Association, give the sales slant on how procurement can genuinely become a customer of choice.

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3 Best Sales Podcasts for Key Account Managers

Account Manager Tips

The best sales podcasts key account managers should listen to Are you a key account manager? If you answered yes to any of these questions, then read on for my list of three of the best sales podcasts around, including one that might surprise you. What makes these sales podcasts the best? Do you sell? Do you listen to podcasts?

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9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Account growth, renewals and advocacy are difficult for indirect suppliers because procurement focus on spend management. Invested in the relationship and view you as a strategic supplier. Capture more spend away from alternative suppliers. The more your clients rely on you, the more difficult it is to change suppliers.

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What’s a Business Credit Score Anyway? Here’s What You Need to Know

Hubspot Sales

A business credit score can affect your chances of getting a loan, supplier terms, or partnerships. Late or missed payments to vendors, creditors, and suppliers can lower your score significantly. Higher scores can improve loan terms, lower interest rates, and extend payment periods with suppliers.